Maher Zubair

Company Name

NBC Pepsi

Position Held

Sales Manager

Dates

0000 - Present

Details

Designing & implementation of distribution oriented sales management system, Capacity building, training, grooming, performance evaluation & compensations of Team, achieve agreed performance KPI’s for Sales Team & Distributors. Instigate plans to achieve annual and long term volume, distribution, and profit targets by designated accounts within agreed budgetary limits; Reporting to S&D ManagerManaging the sales team of 8 Territory Managers and 13 Customer Representatives, Liaise with other departments within the company to ensure that support required to achieve AOP objectives is provided, consistently review the financial impact of all activities & manage within agreed budgetLeading both business and people agenda of the Area and work on achieving both company’svision and strategy across all trade channels, and customers segments with 11distribution NetworksDesign and implement effective as well as efficient trade marketing & distribution strategies that ensure delivery of assigned targets aligned with Company Plan along with maximum profit to all stakeholders translated through volume / value share, coverage and off take parameters. Generate a robust Demand Forecast as per Area to ensure that market is fed with adequate stock, eliminating OOS, situation and entailing growth fuelled by brand inputs and organic variables such as economy and populationManagement of inventory in the Warehouse to ensure that best value is added to the Retail Media and Consumer Touch points within the Area Designing value additive plans that are aligned to overall company business yet tailored down to the needs and requirements of individual end markets. Coming up with the trade promotions and trade enhancement strategies that will allow for a better S&D model within area as well boost up the brand and pack mix.

Company Name

Naubahar Bottling Company (Pvt.) Ltd. Gujranwala Pakistan

Position Held

Territory Development Manager

Dates

0000 - Present

Details

Ascertain effective and improved performance of distributors functions by keeping sales force motivated and improve their skills through on/off the job trainingRevenue Generation Target forecasting and evaluation of market potential. To ensure effective implementation of company's sales operation system and policies in the context of sales & distribution of Pepsi Cola products.Ensure Distributor ROI according to organizations standards.Develop and support the most efficient and effective distribution network in urban and rural markets of the area to ensure that availability of our brands is maximized at all levels of trade to achieve the Regional as well as Area wise width & depth targets of each brand.Ensure that the freight and revenue budgets are consumed in the most efficient and effective manner. Manage financial accounts and assets to ensure that trade marketing resources are secure and used in the most effective and efficient mannersAchievement of sales forecast and related objectives through Trade Marketing and Distribution operations and met all agreed Key Performance Indicators (KPIs)Proposal of schemes and promotions and their utilization to take growth and customer satisfaction. Ensure compliance to safety standards at all times and situationsEnsure compliance of operating procedures to minimize all type risks.Assessment of brand trends, timely development of action plans and execution to ascertain competitive edgeImplement Trade marketing operation plans/strategies, developing business partnerships with trade channels/customersExecution of capacity building initiatives for business growth.Ensure continuous deployment of Human & material resource to deliver distribution objectivesPreparation, maintenance & servicing of distribution routes to maximize productivity & profitability of the business

Company Name

Naubahar Bottling Company (Pvt.) Ltd. Gujranwala Pakistan

Position Held

Account Development Representative

Dates

0000 - Present

Details

Achievement of annual month Quarter wise revenue, Brand Pack Wise target of areaSales force training, rout management and area allocation.Responsible for the Publicity and TOTs injection, Company Assets Management (Chillers, Signage etc.)Efficient deployment of merchandising assets in retail environmentMaximize the return on fixed assets deployed in the marketResponsible for reject claims from market, Verify discounts disbursement to trade.Proposal of schemes and promotions and their utilization to take growth and customer satisfaction. Ensure product availability through developing and maintaining new outlets and customers in the assigned area.ensure availability & visibility of the product on all active retail outlets in the region